We approach crisis management as the overarching term for all aspects of policy making during crises which are to be efficiently managed separately from (and in close collaboration with) the operational crisis response and the strategic crisis communication team.
We see crisis as a threat for the strategic intent of any organisation. For any risk related to the strategic intent, teams should be prepared to anticipate the onset of a crisis. Organisations should be vigilant to make people and teams resilient enough to act almost automatically during a crisis. The level of resilience determines if and how people in and around the organisation cope with a disastrous event and its effects.
This course or training focuses on informed decision making under stress, crisis leadership and rigid coordination of high level executives and experts who are responsible for policy making in the short, mid and long term.
To understand crisis management more easily we divided the work field into the following areas:
- Pre-crisis management where the organisational systems and employees’ behaviour are evaluated, managed and aligned to offer a maximum guarantee of avoiding negative events.
- Business continuity management where the effects of a crisis are managed by an executive team and its advisers.
- Operational response where the source event of the crisis is handled by an emergency response team and its partners.
- Crisis communication where policy and disaster recovery are strategically communicated with internal and external stakeholders.